REPRESENTED MANUFACTURERS

For Commercial

WHO YOU ARE​

Custom Solutions
For Your Commercial Pool Business

Whether you build or operate a public pool in a water park, gym, community center, hotel, or resort, The Alpha Group is committed to bringing you the best product solutions for your commercial pool business.

From innovative automation, controls, surge protectors and enclosures to ground-breaking advancement in chemical feeders and water care, building and operating a commercial pool has never been easier.

Explore our represented pool and spa manufacturers for commercial pools here!

AquaChek Pool & Spa Testing

AquaChek® Pool & Spa Testing products make pool and spa chemistry balancing a breeze.

AquaChek Pool & Spa Testing

Use AquaChek for a full line of high-quality test strips, meters, and applications for chlorine, bromine, saltwater, biguanide, and more.
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Basecrete Technologies

Basecrete defines the industry standard for powerful, flexible commercial concrete waterproofing.

Basecrete Technologies

With a two-step application process, Basecrete is an easy-to-use, all-in-one bond coat and waterproof membrane available for an array of incredible applications.
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CCH®

CCH® is an industry leader in developing cyanuric free disinfection solutions that help ensure bathers enjoy a clean, sparkling, and healthy pool in commercial spas and pools.

CCH®

Using a slow-dissolve chlorine that is cyanuric acid free, you will experience more available sanitation and less drainage waste. Experience chlorination, boosted calcium, and balanced alkalinity in one easy-to-use feeder system.
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Century Motors

Century® offers reliable and efficient new and replacement pump and variable speed pump motors.

Century Motors

Ideal for pool installations and replacement products, Century is a brand you can trust.
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DECK-O-SEAL

DECK-O-SEAL offers concrete pool builder industry professionals a broad range of top-grade products.

DECK-O-SEAL

For concrete pool builder professionals who are looking for high-quality products to protect their hard work and keep their projects looking and performing just as they did the day they were completed, there is DECK-O-SEAL.
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FILBUR Pool & Spa Filtration

The acclaimed FILBUR® filter cartridges and D.E. grids are your easy solution to installation and replacement products that are compatible with multiple pool and spa manufacturer dimensions.

FILBUR Pool & Spa Filtration

With prime filtration and quality cleaning products, FILBUR helps ensure that your customer’s pools and spas are clean and cared for.
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Flolux

Luxurious stainless steel pool fittings trusted by pool builders, pool consultants and homeowners around the world for a luxury look that lasts.

Flolux

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Global Pool Products

Customize residential and commercial pools with innovative and exceptional offerings from Global Pool Products.

Global Pool Products

From ADA-compliant lifts, pool ladders, and railings to innovative slides, in-pool seating and serving, basketball and volleyball, you’ll have everything you need to offer accessibility and enjoyment.
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NSI Industries

NSI specializes in electrical, Pool & Spa, building technology, and HVAC industries, and takes a focused approach to help distributors connect with smart solutions.

NSI Industries

NSI connects distributors to products, services, and technologies by providing a fresh perspective and caring approach to drive smart solutions.
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PAL Lighting

PAL Lighting is a global leader in pool lighting technology and accessories. Quality and innovation are at the forefront of all that PAL Lighting does. Their cutting-edge LED pool lighting offers a wide array of advancements over typical pool lighting options.

PAL Lighting

With 16 million colors, product advancement, and innovation at the helm of PAL Lighting’s creative process, this company is lighting the way in the pool LED space.
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Premix-Marbletite

Leading manufacturer of pool finishes, stucco, plaster and roof tile mortars proudly sold through approved distributor partners.

Premix-Marbletite

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Rola-Chem Corp

Technological advancement and 50 years of expertise meet in the extraordinary products from Rola-Chem® Corp.

Rola-Chem Corp

Bring the best in commercial and residential pool and spa control systems and cleaning to your pool and spa. From digital control systems and pumps to chemical storage, flow meters, and advanced cleaning solutions, Rola-Chem offers an array of products for your pool and spa service.
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Solenis

For 50 years Solenis has brought stunningly clean, healthy water to residential and commercial pools and spas.

Solenis

Solenis delivers high-quality products with outstanding results.
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Speck Pumps

A leader in residential and commercial pool and spa products, Speck Pumps delivers superior products for your builds.

Speck Pumps

Building on 100 years of outstanding products, Speck Pumps is your source for world-class pool and spa pumps, filters, equipment packs, swim jets, and more.
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Superior Pump

With exceptional durability and specialty features designed to extend the life of a new pump, you can trust Superior Pump for the results you want.

Superior Pump

When a broken-down pump has your client’s pool looking less than lovely, a replacement pump from Superior Pump is the perfect service choice.
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U.S. SEAL MFG

Quality installation and replacement seals from U.S. SEAL MFG.™ create a tight seal for pool and spa service components.

U.S. SEAL MFG

Durable, reliable, and chemical resistant, these seals are ideal for the most durable applications for residential and commercial pumps, ozonators, and salt chlorine generators.
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Westlake Pipe & Fittings

Westlake Pipe & Fittings are leading the way with their innovative pipe and fitting solutions.

Westlake Pipe & Fittings

Westlake Pipe & Fittings offers cutting-edge products that bring tremendous value to businesses seeking high-quality, reliable piping components.
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THE ALPHA GROUP TEAM

Meet the best pool and spa manufacturer rep team in the industry.

Meet the Team
President

Paul Matthews

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Vice President

Jared Schwab

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Regional Manager

Joe Horner

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Regional Manager

Todd Schwab

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Regional Manager

Sean Linderman

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Regional Manager

Frank Quiros

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Regional Manager

Chad Newton

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Regional Sales Representative

Yosef Lanham

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Regional Sales Representative

Jonny Shepherd

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Regional Sales Manager

Lino Ortiz

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Message The Alpha Group Team

HOW TO REACH US

CONTACT POINTS

Headquarters

Aliso Viejo, CA 92656

E-Mail Address

hello@alphawest.com

Phone Number

(818)-519-6195

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The Alpha Group—your dedicated ally in bringing you the best offerings and products for your pool and spa business!