Frank Quiros is the Alpha West Regional Sales Manager for Southern California, focusing on Los Angeles, Santa Barbara, Kern, and San Luis Obispo counties.
He got his start in the distribution sector of the pool industry in 1990 before joining the Alpha West team in 2020. His experience in distribution has served him well, as it taught him the importance of a synced relationship between pool store managers, manufacturers, and representatives.
He is passionate about not only fostering the current relationships Alpha West has established over the years, but also building new relationships in the international market. As the sole fluent Spanish-speaker on the Alpha West team, one of Frank’s goals is expanding and exploring international territories and communities, and connecting with untapped audiences in the pool and spa industry.
Frank believes that he and his team are the best pool manufacturer reps in the industry because they are dependable, cohesive, and communicative. They are resourceful and will do everything they can to find solutions to problems manufacturers and pool professionals face every day.
In his spare time, Frank loves swimming and going to the beach, going out in nature, and playing Scrabble.