Korey Wax currently serves as the Alpha West Regional Sales Manager of Northern California.

Prior to working with Alpha West Marketing Group, he managed three stores for Leslie’s Pool Supplies and later worked as a retail, marketing, and commercial manager for Johnson Pool & Spa in Windsor, California. With this past work experience, Korey benefited from working on the other side of the counter and got an inside look into the pool and spa industry. He learned what a pool professional needs from an effective sales representative and the best solutions for problems pool professionals and pool owners deal with in real life. He saw how the sales path is harbored and fostered, and how important it is to connect to the individual and understand the human experience side of business.

Korey’s past work experience led him to be the goal-oriented, highly-focused regional manager he is today. He believes in being completely honest—you may not always like what he has to say, but you can always trust that it is the truth. And he will always go the extra mile to ensure that his customers will get the products and solutions they need for their businesses to thrive.  

In his spare time, Korey enjoys spending time with his family, learning new things, and fishing.