Chad Newton serves as the Alpha West Regional Sales Manager, overseeing territories in the Pacific Northwest, Idaho, Western Montana, and Hawaii. With a wealth of experience in sales and a deep understanding of the pool and spa industry, Chad has consistently demonstrated his expertise and dedication.

Having previously owned and operated his own hot tub retail store, Chad honed his sales skills before venturing outside the industry to further expand his capabilities. In his most recent role as a Regional Sales Manager at S.R. Smith, he excelled in driving growth and fostering successful relationships.

Chad’s key achievements are attributed to his exceptional ability to cultivate meaningful connections throughout his career. He takes immense pride in his strong communication skills and unwavering commitment to achieving results, no matter the challenges.

Beyond the professional sphere, Chad thrives in outdoor and active pursuits, with a passion for golf and a love for travel. However, what truly lights up his life is spending quality time with family and cherished friends.